Category Archives: PR

Lesley Brydon, CEO | Founder When we are creating business content for clients that relates to past performance or, in other words, reporting results, one of the most common discussion areas is the inclusion of detail. It’s an age-old dance, with PR’s bemoaning ‘too little’ and clients concerned about ‘too much’. The discussion invariably comes […]

Posted in PR

Lisa Donnelly, Senior Account Manager There has been some discussion in recent years about the relevance of company email newsletters, and whether they are just an opportunity to “humblebrag” about the company’s achievements. But, according to Forbes, “quality email marketing is still one of the best marketing tools available, especially for service-based businesses”. If you […]